M'Afrique: Africa inspiring western modernity

Thanks to Sci-Cultura, I've just come across some beautiful industrial design celebrating and using African techniques and aesthetics. M'Afrique, a "major off-salon event devoted to Africa" by Italian design company, Moroso.


















“Multifaceted, modern Africa deserves to be known and sustained for the originality of the creative languages with which it enriches global culture. The African continent is extraordinarily rich in creativity, materials and ideas that are sources of inspiration and nourishment for us. When applied to design, they engender products which exude tradition and modernity, innovation and history, form and beauty. I think there is so much of Africa and in this event my intent was to showcase the creativity of a few of the great artists and personalities of contemporary African culture. Going beyond the stereotypes that present Africa as a tragic or, at best, exotic experience, we want to highlight some aspects of contemporary African culture, which is in effect comparable to global culture. Looking at Africa through the eyes of contemporary art, photography, architecture and design is perhaps the most appropriate way of approaching this vast, powerful continent, so creatively rich and diverse that today it is still one of western modernity’s greatest sources of inspiration”.
Patrizia Moroso

















































Thanks to Yatzer for more info. Check out his blog for more pics.